Hi guys, I think you have ever heard of Alexa or the alexa rank if no then today I am going explain the correct¬†working of Alexa Rankings via this¬†post.
What is alexa rank ?
¬†Alexa Traffic Rank is traffic rank of a¬†site. The traffic rank is based on 3¬†months of historical traffic data¬†collected from the users of Alexa
Toolbar. Also combined with different¬†traffic data source and page views.¬†Alexa also counts the number of¬†visitors and number of page views of¬†all the sites for Alexa traffic rank.¬†The main Alexa traffic rank is based¬†on the data generated by this two¬†sources. The change is determined by¬†comparing the site‚Äôs current rank¬†with its rank from 3 Months ago.
What is alexa toolbar ?
This is a free tool which you can¬†download that allows you¬†to measure your own traffic and¬†rankings and check out your¬†competitors ranking. How to¬†download and install the Alexa¬†tool bar is very simple.¬†Go to Alexa.com/Toolbar – the¬†page comes up with a large¬†button that has an¬†Alexa Extension from Google.
Google¬†Chrome ‚Äď if you use Google¬†Chrome then you just click the¬†large green button and it all¬†installs the extension direct¬†from Chrome.¬† If you use¬†Firefox or Internet Explorer¬†there are links on the left.¬†This tool bar then shows you¬†two rankings ‚Äď a rank for the¬†world and a rank for your¬†country.¬† This extention is¬†useful because it also gives you¬†a link for search analytics and¬†way back machine link to see¬†view past performances and¬†also the average load time, this¬†compare you to other sites to¬†see how fast your site is loading¬†right there on your toolbar.
For example, Alexa automatically¬†conducts a search when you type in¬†a keyword query and provides you¬†with the same results as you would¬†receive from other search engines.¬†When you submit the keyword, you¬†will get two options along with the¬†search results. The first option will¬†take you directly to the site. The¬†second option will take you to¬†automatically generated information¬†about each of the search results site.¬†You can find out such things about¬†the listed result as a thumbnail¬†picture of the home page, a short¬†contents description, its average¬†traffic volume, a review of the¬†website, links to related sites, the¬†beginning date of the web site‚Äôs¬†online exposure, how popular the¬†site is as evidenced by the number¬†of incoming links to the site, and¬†the name, address, phone number¬†and email address of the owner.
Secondly, the Alexa toolbar allows¬†you to view site information about¬†the ownership without actually¬†entering the site. It‚Äôs presented as a¬†drop down menu from the Alexa¬†toolbar. Next, Alexa presents a page¬†ranking based on the number of¬†visits to the website in question by¬†those with Alexa tracking tools. This¬†is the key point about this feature.¬†It only tracks usage by Alexa users.¬†It doesn‚Äôt include statistics from¬†visitors who use browsers other¬†than Internet Explorer, or those who
don‚Äôt have Windows installed as¬†their operating system. The ‚ÄėRelated¬†Links‚Äô category on the Alexa toolbar¬†provides you with links to other¬†web pages similar to the one in¬†which you are interested. This¬†feature also provides web sites¬†where you can go to get directory¬†type lists of the categories you‚Äôre¬†interested in.